Tag: marketing

Social Media Hubris

I am writing this post out of anger. One of my friends approached some of the Irish ‘Twitterati‘ to ask them to retweet/pass on an offer they were promoting and one response in particular really grinded my gears. They accused them of being ‘clueless’ about digital marketing for contacting them

Can Marketers Reach The ‘Digital Ostrich’?

After a recent reunion with college buddies, we were sitting around the next day recovering from the night before. The TV was on but with no sound and three of the guys sat with laptops on each of their laps. One of them called me over to view the latest

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